💘 Valentine’s Events, Girl Scout Cookies, & More New Braunfels Fun

Happy Wednesday, New Braunfels! Valentine’s Day is almost here, and whether you’re planning a romantic night out, gathering your friends for Galentine’s fun, making family memories, or trying something totally unexpected, today’s email is full of ways to celebrate. From classic date ideas to sweet community events and even a little adventure, there’s something happening for every kind of Valentine.

⛳ SWING, SIP & SAVE AT UP & DOWNS GOLF BAR

Up & Downs Golf Bar is offering up to 60% off golf simulator play, making it the perfect excuse to plan your next night out. Score two hours for the price of one on weeknights, grab the Guys Night Out package with a bucket of beer, or take advantage of the early bird one-hour deal.

Perfect for date nights, birthdays, or just rounding up your crew, this spot blends great food, cold drinks, and immersive golf all under one roof. Promo code LOVE unlocks even more savings, but it won’t last long.

👉 Click to grab the deal and lock in your tee time.

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PLAN THE PERFECT VALENTINE’S DAY IN NEW BRAUNFELS

The Ultimate Guide to Romantic Dinners, Creative Dates, Family Fun & Unique Experiences

Valentine’s Day in New Braunfels truly offers something for everyone. Whether you’re planning a traditional dinner date, organizing a Galentine’s outing, booking a kid-friendly night so parents can sneak out, or looking for something totally different, there’s a ton of ways to celebrate.

We just put together a guide to the best Valentine’s Day events happening around New Braunfels on our blog.

👉 Click to see the full Valentine’s roundup and start planning.

CELEBRATE VALENTINE’S DAY WITH GIRL SCOUT COOKIES & ICE CREAM

The Sweetest Combo in Town

Skip the predictable flowers and treat your Valentine to something way more fun. Girl Scout Daisy Troop 5200 is teaming up with Rosie Lynn’s Ice Cream Shop for a Valentine’s Day cookie booth on Saturday from 2–4 PM.

Bring your sweetheart, your bestie, or your favorite little Valentine and grab cookies, ice cream, or both. It’s simple, community-driven, and guaranteed to satisfy your sweet tooth.

👉 Click to learn more.

📊 TURN LOCAL GROWTH INTO SMARTER BUSINESS DECISIONS

New Braunfels isn’t slowing down, and that’s good news for business owners ready to grow. With new residents arriving every day, demand for restaurants, retail, and services keeps climbing. But growth brings bigger numbers, tighter margins, and more decisions that actually matter.

ClearView Bookkeeping helps local entrepreneurs stay organized, understand their cash flow, and make confident financial moves. Whether you’re launching something new or scaling what you’ve built, their team keeps your books clear so you can focus on running the business.

👉 Learn how ClearView can support your next stage of growth.

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WHAT’S HAPPENING AROUND TOWN?

Here are some of the events we’re most excited about over the next few days:

WEDNESDAY
🧵 Sit & Stitch at New Braunfels Public Library (9:00 AM)
🎉 Winter Visitor Reception 2026 at McKenna Event Center (2:00 PM)
🎺 Lederhosen Junkies at Krause’s Cafe (6:00 PM)
🎸 Isaac Jacob at Gruene Hall (6:00 PM)
🧀 Pairing Cheese and Wine at Otto’s Cheese Shop (6:30 PM)
🌼 A Day In A Field Of Daisies at Painting With A Twist (6:30 PM)
🎤 Xtreme Music Bingo at Watering Hole Saloon (7:00 PM)

THURSDAY
💃 Two Step Lessons at Gruene Hall (6:00 PM)
🌸 Happy Hydrangeas at Painting With A Twist (6:30 PM)
🏞️ Blue Ridge Mountains at Painting With A Twist (6:30 PM)
🎵 Heath Walker at Gruene Hall (7:00 PM)
🎭 Sons of Cream at Brauntex Performing Arts Theatre (7:30 PM)
🥃 Texas Double Shot at Watering Hole Saloon (8:00 PM)
🎶 Bo Phillips at Gruene Hall (8:30 PM)
🧩 Sip, Love & Solve with Crisis Center of Comal County at Dry Comal Creek Vineyards (7:00 PM)

FRIDAY
🧀 Valentine’s Day Board Making at Otto’s Cheese Shop (4:00 PM)
🎶 Phil Luna at The Grapevine in Gruene (4:30 PM)
🎤 Elevate at Krause’s Cafe (6:00 PM)
🎨 Stellar View at Painting With A Twist (6:30 PM)
🌙 Date Night: Celestial Moon at Painting With A Twist (7:00 PM)
🍷 Valentine’s Day Fondue at Otto’s Cheese Shop (7:30 PM)
🎵 Kayla Jane at The Redbird Listening Room (7:30 PM)
🎭 Southern Fried Funeral at Circle Arts Theatre (7:30 PM)

🍔 WEDNESDAYS JUST GOT BETTER AT HAPPY COW

You already know about Tuesday Steak Night, but Wednesday might quietly be the real MVP at Happy Cow. Every Wednesday at Happy Cow Bar & Grill, you can grab a juicy burger and a select domestic beer for just $10.

And these aren’t basic burgers. We’re talking legit, crave-worthy, “why don’t I come here more often?” kind of good. If you’re looking for an easy midweek plan that won’t wreck your wallet, this is it.

👉 Round up a friend and make Wednesday your new burger night.

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ROLL FOR LOVE AT A VALENTINE’S DUNGEONS & DRAGONS ONE-SHOT

A Beginner-Friendly Adventure Night for Ages 8+

Looking for something completely different this Valentine’s Day? This Dungeons & Dragons one-shot event at the Texas Academy of Karate offers a full adventure in one sitting, designed as “D&D Lite” to make it beginner-friendly and welcoming for all experience levels.

For $10 per person, participants receive a pre-made character sheet and a D20 dice to keep. It’s open to ages 8 and up, making it a fun option for couples, friends, siblings, or families who want to slay villains instead of just splitting dessert.

👉 Click to learn more and reserve your spot

🐝 BUZZ AROUND TOWN

VETERAN-OWNED TRAVEL BUSINESS CELEBRATED WITH RIBBON CUTTING*
Local travel advisor Royce Staley of Cruise Planners will celebrate his business that he launched recently with a ribbon cutting on Thursday, February 12 at the New Braunfels Chamber. The brief ceremony welcomes the travel-focused business into the local community. Click here for more info.

SCHLITTERBAHN HIRING 2,200+ FOR 2026 SEASON
Schlitterbahn New Braunfels is hiring more than 2,200 seasonal and part-time team members and hosting a Virtual Hiring Week from February 13–22. Positions range from aquatics to food service, with paid training, flexible schedules, and free park admission among the perks.

NEW MURAL TAKING SHAPE AT WESTSIDE LIBRARY
A large-scale mural is being created at the Westside Library as part of the McKenna Foundation’s Choose Kindness initiative. Designed by local muralist Johnny Duncan, the artwork highlights the West End’s history and will soon serve as a colorful welcome visible from the highway.

SANCTUARY CELLARS SET TO OPEN THIS SUMMER
Sanctuary Cellars is under construction in the Vintage Oaks area at 6190 FM 2722, with a projected June opening. The nearly 1,600-square-foot tasting venue will focus on Texas High Plains grapes, sustainability, and wildlife preservation.

FOOD TRUCK EXTENDS WEEKEND HOURS
A local food truck is now staying open until 7 pm on Fridays and Saturdays, offering a little extra time for weekend visitors to grab a bite.

SCHOOL HOLIDAY REMINDER
Students will be off Friday, February 13, and Monday, February 16, with staff observing Monday as a holiday. Classes resume Tuesday, February 17.

_{*Indicates paid placement}

WEATHER FORECAST 

Wednesday: High: 74º | Low: 50º | 0% chance of precipitation

Thursday: High: 80º | Low: 60º | 0% chance of precipitation

Friday: High: 79º | Low: 63º | 25% chance of precipitation

Burn Ban: ON

Water Restrictions: Stage 2 (In Stage 2, watering with a sprinkler or irrigation system is allowed one day per week based on the last digit of your address BEFORE 10:00 a.m. and AFTER 8:00 p.m.)

STAY SAFE WHILE YOU MAKE MEMORIES THIS WEEK

There’s always something happening in New Braunfels, and this week is no exception. As you head out to enjoy all the Valentine’s week fun around town, it’s worth remembering that unexpected situations can happen anywhere, even in a community as lively as ours.

That’s where The Kyle Law Firm comes in. For more than 25 years, Matt Kyle and his team have helped people across the Hill Country navigate tough moments, from auto accidents and serious injuries to criminal defense matters. So while you’re out making the most of your week, it’s reassuring to know a trusted local team is here if you ever need support.

Visit their website to learn more or schedule a free consultation by calling 830-620-9402.

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WEEKEND GETAWAY SPOTLIGHT

TWO-STEP YOUR WAY TO A HILL COUNTRY GETAWAY IN BANDERA

If you’ve been craving a true Texas escape, this one checks every box. Texas Two Step in Bandera puts you right in the heart of the action — just six blocks from Main Street and a short walk to the Medina River. This 3-bedroom, 2-bath vacation home sleeps up to eight and is both kid- and pet-friendly, making it perfect for families, friend groups, or a laid-back Hill Country reunion.

The location alone makes it a standout. You’re steps from Bandera City Park for river tubing, fishing, and swimming, and minutes from iconic spots like the 11th Street Cowboy Bar and local shops and restaurants. Prefer outdoor adventure? Horseback riding is just two blocks away, and Hill Country State Natural Area is a quick drive for hiking and exploring.

👉 Click here to check availability and book your stay.

Thanks!

That’s all for today’s edition. We hope you’re having a great week so far and more fun days ahead.

If you’re enjoying these updates, invite a friend to join you and keep the New Braunfels buzz going.

Until next time,

— The New Braunfels Life Team