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- šļø Topgolf Opens, NBCS Market & Coca-Cola Christmas Fun!
šļø Topgolf Opens, NBCS Market & Coca-Cola Christmas Fun!
Happy Wednesday, New Braunfels! From swinging clubs to holiday shopping and festive ice skating, thereās plenty to get you out and about this week. Hereās a quick look at whatās happening around town and a few standout stories you wonāt want to miss:
Topgolf officially opens in New Braunfels
Shop unique gifts at NBCS Christmas Market
Escape to Richterās Retreat in Boerne
Big headlines around town
And moreā¦

Time is almost up, New Braunfels! Our Limited Edition New Braunfels Life x rOks ice cube kit is officially live ā but the preorder closes TONIGHT.
This custom set includes a New Braunfels Lifeābranded silicone tray plus six Texas-themed inserts (boot, longhorn, cactus, star, horseshoe, and the state of Texas). Freeze them and youāve got perfectly molded Texas cubes that make any cocktail, mocktail, or iced coffee way more fun.
Every preorder placed by end of day today is guaranteed to arrive before Christmas, making this the perfect gift for locals, transplants, hosts, hard-to-shop-for friends ā or yourself.
This is an advertisement. Looking to partner with The New Braunfels Life? Just reply to this email or click here to learn how we can promote your brand to thousands of interested locals!

TOPGOLF CELEBRATES 100TH U.S. LOCATION IN NEW BRAUNFELS
Swing into Fun and Entertainment at Creekside Crossing
Topgolf has officially opened its doors in New Braunfels, marking the chainās 100th location across the U.S. The two-story entertainment venue features 62 climate-controlled hitting bays, a nine-hole mini golf course, a restaurant, bar, lessons, Toptracer games, and more.
The grand opening took place last Friday at 427 Creekside Way with the new Topgolf bringing fun, food, and jobsāup to 200 new positionsāto the local community. Itās not just a milestone; itās a new go-to spot for families, friends, and golf enthusiasts to gather and enjoy year-round entertainment.

Shop Handcrafted Holiday Treasures
Get into the holiday spirit at the NBCS Christmas Market on December 11 from 1ā5 PM at Historic Old Town (1300 Church Hill Dr.). Browse a selection of one-of-a-kind gift baskets, handcrafted treats, and festive dĆ©cor inside the charming 1865 Forke Store.
Whether youāre hunting for thoughtful presents or simply soaking in the holiday atmosphere, this market is a perfect stop for seasonal cheer.

New Braunfels has some of the hardest water in the country, and that can spell big trouble for your home. From ruining dishwashers and water heaters to drying out your skin and hair, hard water damage adds up fast.
Thatās why we trust Aqua-Man Water Conditioning, a locally owned company thatās been protecting homes in the Hill Country for more than 30 years. They offer custom systems tailored to your needs ā no gimmicks, just clean, soft water you can count on.
š (210) 342-2290
š Learn more at aquamanwater.com
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WHATāS HAPPENING AROUND TOWN?
Here are some of the events weāre most excited about over the next few days:
Wednesday
š§µ Sit & Stitch at New Braunfels Library
š¶ Lunchtime Live with Steven Vee at The Phoenix Saloon
š» Device Advice at New Braunfels Library
šø Marc Sauceda at Gruene Hall
š¤ Lederhosen Junkies at Krauseās Cafe
š Phoenix Karaoke at The Phoenix Saloon
Thursday
š NBCS Christmas Market at Historic Old Town
š² Family Game Night at New Braunfels Library
āļø Teen Time: Stamp Carving at the New Braunfels Public Library
š§„ Sleigh Hunger: An Ugly Sweater Runway at Krauseās CafĆ© & Biergarten
š± Pool Tournament at Happy Cow Bar
šļø Open Mic Night Hosted by Bob Schmueckle at The Phoenix Saloon
Friday
š® Video Game Club for Teens & Tweens at New Braunfels Public Library
āļø New Braunfels Renaissance Faire at Church Hill Drive
š¤ Tiffiny Dawn at Krauseās CafĆ©
šØ A Bright Christmas at Painting With A Twist
šµ The Isaacs Christmas at The Brauntex Performing Arts Theatre
šø Pecos & The Rooftops at Gruene Hall

Your sports season just got a major upgrade

College football playoffs are here, the NFL is heading into the final weeks, and the NBA is ramping up ā which means this is one of the best times of the year to be a sports fan. With DIRECTV STREAM, you can catch it all: college football, NFL matchups, Spurs games, ESPN, SEC Network, and more.
Even better? DIRECTV STREAM gives you the channels you want without the headaches of cable or satellite. No equipment. No contracts. No installation. Just sign up, start watching instantly, and cancel anytime.
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Experience the joy of the season at Coca-Cola Classic Christmas a short drive away in San Antonio. Glide along an illuminated ice skating trail, enjoy seasonal food and drinks, meet Santa, and capture family memories that will last a lifetime, all with tickets 45% off thanks to Groupon. Open nightly through December 28, this festive wonderland offers activities for all ages, including free entry for kids under 3.
Donāt miss your chance to enjoy an unforgettable holiday adventure and make memories with loved ones. Click here to grab this deal now before itās gone.

š Buzz Around Town
š New Southeast Branch Library Open House
Residents are invited to share input on the design for New Braunfelsā new Southeast Branch Library on Tuesday, Dec. 16, from 5:30ā6:30 p.m. at Klein Road Elementary. The 24,000 sq. ft. library will feature youth areas, outdoor programming spaces, and community meeting rooms.
ā Cocoa With Santa at the Food Bank
Join the New Braunfels Food Bank for a cozy evening with cocoa, cookies, and a special visit from Santa! Sponsors can help provide gifts, treats, and holiday fun for the community.
šGruene Heritage Christmas Market This Weekend
Shop handmade gifts, gourmet treats, and artisanal goods at the Christmas Market on Saturday, Dec. 13, 9 a.m.ā5 p.m., 1720 Hunter Rd. Free admission, parking, and pets welcome.
š¢ Cavenderās Boot City Opening Soon
According to a Google Maps listing, Cavenderās Boot City could open Friday, Dec. 12, at 1671 IH-35 South in the former JoAnn Fabrics space.
⨠Newman & Co Launches 12 Days of Christmas*
From Dec. 8ā20, enjoy 20% off gift certificates for beauty, wellness, and self-care treasures. In-store, by phone, or online with promo code HOLIDAY20.
*Indicates paid advertisement

WEATHER FORECAST
Wednesday: High: 76Āŗ | Low: 44Āŗ | 10% chance of precipitation
Thursday: High: 70Āŗ | Low: 53Āŗ | 5% chance of precipitation
Friday: High: 75Āŗ | Low: 60Āŗ | 10% chance of precipitation
Burn Ban: ON
Water Restrictions: Stage 2 (In Stage 2, watering with a sprinkler or irrigation system is allowed one day per week based on the last digit of your address BEFORE 10:00 a.m. and AFTER 8:00 p.m.)

The Oscar at Veramendi is bringing luxury retirement and assisted care living to New Braunfels, and future residents can now reserve their place in this resort-style 62+ community opening in Spring 2026. From relaxed mornings on a private balcony to chef-prepared meals, a heated indoor pool, a movie theater, and on-site medical clinics, life here is designed to be easy, intentional, and centered around what residents enjoy most. With the Founders Club closed, theyāre now welcoming Initiatorās Members who can still secure reduced pricing and special perks.
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Escape to Richterās Retreat in Boerne

Looking for a getaway that combines comfort, space, and a touch of luxury? Richterās Retreat in Boerne has you covered. This highly rated homeāboasting a 4.97-star rating from 99 reviewsāis ideal for groups of up to 10 guests, offering five bedrooms, five beds, and three baths.
Located in the heart of Boerne, youāre just minutes from shops, restaurants, breweries, caves, wineries, and parks. Inside, the home features a desk with USB outlets, perfect for working remotely, while the master bedroom offers extra comfort for restful nights. Outdoors, entertain your group with the ping pong table, relax under oak trees around the fire pit, or enjoy a dinner cooked on the gas grill at the outdoor bar and dining area.
š Check availability here.

Thanks!
Thatās a wrap for today! We hope you enjoyed this edition and found something useful to brighten your day.
If you liked what you read, pass it along to a friend who could use a little New Braunfels magic too.
See you next time,
ā The New Braunfels Life Team
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